When Forbes published an article in 2018 claiming that Kendall Jenner had earned $22.5 million that year, she became the first person to earn the title of "world's highest paid supermodel."
Jenner once more walked in 2015 for Marc Jacobs, Alexander Wang, Fendi, Vera Wang, and others. She signed a contract with Calvin Klein Jeans and became the face of its #MyCalvins campaign, covering magazines in the United States and abroad
Jenner was named the industry's highest-earning person the year after that, indicating that perhaps the backlash was only temporary. Since then, she has covered nearly every major American magazine and has become a fashion month staple.
People who had "worked their way up the ladder," or were thought to have done so, used to rule the modeling industry.
Despite the fact that influencers have emerged as the current face of the fashion industry—Jenner has 262 million Instagram followers—fashion followers frequently criticize her for everything from her walk to her facial expressions.
When Jenner appeared in a highly contentious Pepsi advertisement in 2017, her career hit its first significant snag.
Jenner walked the runway for Chanel, Balmain, Tommy Hilfiger, and other designers.
"A lot of people assumed that because I came from a 'name,' that it was a lot easier for me to get to where I got, but actually it's the complete opposite," Jenner told Vogue Australia in 2019.
Jenner was ready to move into high fashion by 2013. The model worked for Harper's Bazaar Arabia, contributed to Miss Vogue Australia, and signed with Society Management.